With it, you can create an illusion of size like no other. The solid wood ruler comes in at 12 inches, even if it's only 9 - the differences are astounding. After all the confidence issues caused by being on the "micro" side of life will be gone!The DickPicStick is one of the best white elephant gifts you'll ever exchange and for good reason! It brings humor to adult gatherings and boosts men's confidence who may find themselves inadequately sized when peeking through a camera lens. Besides making men look 3 inches bigger with just 9inches, this useful gag gift also has help from virgin forests in West Virginia that create its durable quality wood to go along with its hilarious design. Get ready to laugh hard! Trust us- people won't forget this funny White Elephant Gift anytime soon!!