One should never show the product in its entirety without blushing.
If you are feeling romantic, heart-broken, sad or even happy - something along those lines will be more than enough to charm your readers and make them reach for their credit cards. Overtly pitying tone is indeed controversial but it depends on the context . If someone leaves a poor review about some product that puts him down massively as an individual , a silent wave of ugly supporting factors can be almost equally hateful and might well have wider impact on customers thinking they' ll get satisfaction after all.